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An introduction to the basic concepts of spatial thinking in a business context, including how location and spatial data support branch expansion, location-based marketing strategies, and outlet performance measurement.
An introduction to the GEO MAPID user interface.
Digitization of infrastructure data, such as industrial areas with multiple parcels, covering three types of geometries.
A case study on importing demographic data (age groups, income levels) and population density to analyze potential markets for new branch locations.
Applying and continuing data styling on imported and displayed datasets.
Preliminary survey using Area, Isochrone, and Buffer tools to calculate how many supermarkets are located within a 5 km radius.
SNJ use case for outlet expansion.
Market survey form for KJPP.